Deciding on creating your own product line is an exciting, confusing and overwhelming time. Starting your business, means taking lots of steps such as setting up the business structure, creating a website, choosing your product names and such. And sometimes it is very confusing once you get down to the nuts and bolts of creating your product line. Here are 3 tips to help make the process easier: 1. Decide on your category. Think of your category as a your "what" what type of product ... Read More
Ask Melody: Am I Making a Mistake by Launching BIG?
Today's post is an 'Ask Melody' question and answer. This question was submitted by Tiffany, a new reader of the blog: Appreciate my purchase from you, it was very informative. I have a few questions as I am over thinking everything in my line! How many products is too many to offer? I want to come out & offer EVERYTHING, AS MUCH AS POSSIBLE...but one company has some of my favorites & the another company has some too. As of right now I have 11 foundations & 200 lip shades & ... Read More
Remarkable Results Happen When You Focus
I wanted to congratulate LaShondra White on her accomplishment. She stuck to the July Focus Challenge and got her product out! Go say congrats and give her some love! How awesome! See her press release here. Focus. Commit. Get the assistance that you need in whatever stage of the process that you are in and knock your goals out of the park! It's a new month, time to set some new goals and knock them out! It's all possible! ... Read More
Interview with Rich and Gina Alexander – Replay!
Last night's call was amazing! Richard & Gina Alexander shared how they went from the Mall cart to 1.2 million in sales in 2 short years! This call was packed with so many nuggets! Including Gina's 3 tips that every beginner needs to know to succeed in any business! (slides are super cool- who else gets to hang out with Kobe Bryant!!!!) Enjoy the replay. If you were on the call and want the link for more information about their upcoming Ecommerce formula for the personal care (skin ... Read More
Do You Need More Sales?
Come hop on this webinar with my dear friends Richard & Gina Alexander of www.ginaalexander.com. They are going to share with you some of their strategies and secrets of how they build their handbag business into a multi-million dollar business... Including what it was like to sell on QVC, HSN and retailers like Nordstroms etc. ===> Click here to register <=== They are also going to talk to you about why the time is Now to be selling your products online on your own ... Read More
3 Reasons Why Private Label May Not Be The Best Option For You
Shocking, I know that I made the statement that private label may not be the best option, but hear me out. There are times when private label is a great choice, and then there are times when your business or marketplace requires a different or custom product. 3 Reasons Why Private Label May Not Be the Best Option For You 1. You're a leader in the market place. Once you hit a certain level of success people (competitors) begin to notice. If you are using a private label product, they ... Read More
Ask Melody: Do Private Labeling or Manufacturing Companies Go Out of Business?
Ask Melody: Have you ever come across any private labeling or manufacturing companies going out of business on their clients? This is my biggest fear. Say I was doing private labeling with a company for over 5 years and now they are going out of business, now I can't fill my orders? - Lavon Answer: Dear Lavon, Thank you for the question. I do occasionally see situations where either a manufacturer has gone out of business, changed ownership or discontinued the product that you are ... Read More
Want to Build Something Amazing? Start With The End In Mind First
One of the biggest secrets of building a successful product line is to start with the end in mind. When you can create a clear vision of what the entire line looks like done, it helps to keep your mind on track as you develop the details of the brand. Using these tips and strategy will help you see the BIG picture. This simple step does two things for you: Get’s the line out on paper and it allows you to create a budget. Putting the line on paper: Write down the products in the ... Read More