ARE YOU READY TO UPLEVEL YOUR BUSINESS ?
YOU KNOW YOU’VE GOT WHAT IT TAKES TO BUILD A SUCCESSFUL BUSINESS
If other people are doing it, then you can too, right? Any maybe you’ve done it but just can’t seem to get it to the next level?
BUT SOMETIMES IT ALL JUST FEELS SO OVERWHELMING AND OUT OF REACH
Like your so close if you just had 1 big break or someone to help guide you to the next level.
IT CAN BE A STRUGGLE TO FIND THE ANSWERS AND SUPPORT YOU REALLY NEED
AND IT FEELS LIKE A CONSTANT BATTLE TO GET YOUR BUSINESS OUT THERE
I hear you, I do it every day and I get that the struggle is real…
Figuring out if your labels are compliant
Wondering how to scale your business and find a manufacturer to partner
Fingers crossed and hoping that you are all compliant with the FDA
Introducing The Beauty Brand MBA Course
Semester 1: Beauty SELLS Creating a Sustainable Marketing & Sales Strategy for New & Emerging Beauty Brands
If you’ve created and launched your business, but you’re not seeing the results you desire, or you have an existing off line beauty business, but you’re struggling to grow your brand online reach more clients and increase your revenue – then Beauty MBA was created for you.
This intensive training covers key components needed to build a strong foundation for a healthy product based business. It teaches you:
- Brand Audit ensuring that your current branding connects to your CORE clients across every channel
- Craft and refine your marketing strategies, including wholesale, email marketing and Social Media strategies and systems that allow for consistent growth
- Pitching your product to the press
- Wholesale – how to tap into and build a foundation for your business
The Beauty Brand MBA also offers accountability and business coaching support, to help you break bad habits and overcome barriers which might be holding you and your business back.
(Sounds amazing right?)
IMPACT – Creating a Sales & Marketing Strategy to Make Your Beauty Business Explode!
Marketing Plans
Together, we are going to craft a year long sustainable marketing plan that includes utilizing Email, Social Media, Giveaways, Tradeshows and other strategies that will allow your brand to stand out from the crowd!
Content Calendars
Create and execute an editorial calendar for your social media and email. No more wondering what to discuss or scrambling to get your Black Friday sales together.
Opt-Ins & List Building
We’ll talk through how to figure out what your potential clients crave and come up with unique ways to build your list, including creating optins or offers that will keep your customers hooked! You’ll learn how to create an amazing autoresponder series and follow-up emails that keep prospects hooked and hungry.
Sales Funnels
We are going to discuss what a sales funnel looks like and how to create one that makes the process easy for your business to bring in consistent sales.
Partnerships and Content Strategies
Finding other beauty brands, bloggers and influencers to help grow your business and make serious long term relationships in the industry!
Pitching Your Brand to the Press
A Beauty Press expert will teach us how to craft and create a PR strategy that gets results.
Melody is one of those rare business minds that can see your venture holistically and has both the depth and breadth of expertise to help you build a strong foundation. She also brings the supportive, encouraging demeanor of a coach that empowers you to achieve all of your goals. Working with Melody and PLI has accelerated my own business in a very short time and built my confidence immeasurably. Without her I’d probably still be cold calling suppliers and getting nowhere in the process. Now, with her on my team, I have no doubt that my business can be massively successful.
– Molly Hayward, Cora Products
Just wanted to say thank you so much for everything we were able to talk about during our phone conversation!! We are very grateful for accommodating our questions and eagerness to get started on our project. I’m sure there will be many more opportunities to speak as we begin our exciting new venture. There aren’t enough ‘thank you’s’ to communicate what an amazing service you offer through your website and through personal phone communication for those who are wanting break into the beauty and hair care industry! I look forward to speaking with you again!!
~Lynda and Craig Lillard
Solid business strategies to build your business
Our weekly ZOOM meetings will be where we put together solid business strategies to help you grow your business. Whether your goal is to increase your presence and sales on Amazon, or start or expand your wholesale side of your business we will work together to map out those strategies.We will also be working through setting up your business from fulfilment, call centers, scaling andworking with manufacturers. The weekly ZOOM calls will be invaluable for the growth of your business.
Team Access
As a Beauty Entrepreneur MBA student you will get access to my team. This is an incredible crazy value.
Branding Creation – My in-house graphic artist will give you 3 design choices if you want to redesign your artwork. You can take that design and have labels and branded templates created ($1500 bonus).
Cosmetic Chemist – My cosmetic chemist will be available via email to help you with 1 formula (not formulate but guide you) ($597 value).
Copywriter – My professional copywriter team will review 1 web based listing (your amazon or web page listing) ($350 value).
Brand Audit: Building a Strong Brand That Connects With Your Core Client
Learn how to position your brand within the marketplace by identifying competitive + complementary brands.
Create and execute an editorial calendar for your social media and email. No more wondering what to discuss or scrambling to get your Black Friday sales together.
Craft the beauty brand basics including: Beauty Branding, Photography, Font and Graphic Design that delivers a consistent brand message that get attention.
Website Copy Makeover
I’ll share with you my strategies and templates that I use for products. The exact language, my never shared word list and more!
Private Coaching
3 Private Coaching sessions with Melody. At the beginning of the program we will schedule a private kick off call so I can understand more about your individual business and needs. We will map out a strategy to help you get to your business goals. You then can use the other 2 calls anyway that you like but they are a use it or lose it. I suggest booking out the year.
WHO THIS IS FOR:
- You own a Beauty Brand either in hair care, make up, skin care, body products, essential oils and you have a finished brand. Maybe you make your products at home or perhaps you use a manufacture but either way you have product in hand and running your company.
- You are a smart, savvy entrepreneur with some sales but are looking to increase sales dramatically and make a bigger impact in the marketplace.
- You have a business that’s more than just an “idea” and are committed to making this work!
- You know your target market and have a message, but need more direction and clarity around how to make REAL money with it.
- You think you’re doing all the right things, but you’re just not gaining traction in your business.
- You’re ready to commit. Teetering between hobby and a real business is exhausting and you’re ready to commit to your business 1000%. You’re tired of living on the fence and are ready to take REAL action and go ALL IN.
WHO THIS IS NOT FOR:
- You only have an idea but not a finished product. I have a better course for you at this stage.
- You are only selling other people’s brands but not your own.
- You’re all about the “free” and cheap and have no desire to invest in yourself to up level your business and your life. Investing in yourself and your business is a HUGE deal. It separates the wantrepreneurs from the leaders.
- You’re afraid to try something new. Some of these techniques are not conventional and may even have a learning curve. If you are not ready to EMBRACE change than this is not for you.
Thank you so much again, I really appreciate it. Keep doing what you’re doing – you provide great value, and once again I want to mention how helpful I found your ebook. Also just knowing you’re there and have done all this is a nice supportive thought 🙂
-Katrina
Just wanted to say thank you so much for everything we were able to talk about during our phone conversation!! We are very grateful for accommodating our questions and eagerness to get started on our project. I’m sure there will be many more opportunities to speak as we begin our exciting new venture. There aren’t enough ‘thank you’s’ to communicate what an amazing service you offer through your website and through personal phone communication for those who are wanting break into the beauty and hair care industry! I look forward to speaking with you again!!
~Lynda and Craig Lillard
I have achieved a certain clarity since started working with you. I carefully absorb & retain information, you are my “Role Model”!!! Anything from you i swear by!
– M.S – Australia
FAQ
Q. I am a new brand. I have a product just not doing great is sales. Is this the best program for me?
A.Yes, this program is perfect for you. It was designed for beauty brands that are looking to grow and create a business that they love. We will be laying a foundation and ascension plan for your business.
Q. I have a hair care, make up or skin care business. Is this course right for me?
A. Yes, this program is designed for anyone with a beauty business in anyone of those categories. Hair care, skin care, make up, nail polish, body products and more!
Q. Do you offer payment plans?
A. Yes, there is an option for a 3 month payment plan if you need to work another option out we can discuss that, send me an email to melody@privatelabelinsider.com. There is also a 2 months savings if you purchase the program in full.